Prime Highlights
- UAE fintech company Ziinahas introduced the Ziina Card, its first digital payment card powered by Visa, available directly in Apple Wallet for instant and secure global payments.
- The launch marks a major milestone in Ziina’s mission to simplify digital payments and empower both individuals and SMEs with faster, easier financial access.
Key Facts
- The Ziina Cardallows users to spend money instantly as it reaches their Ziina account and provides access to exclusive Visa rewards.
- SMEs make up 94% of UAE businessesand contribute over 63% of the country’s GDP, with Ziina aiming to ease their cash flow challenges through instant payment access.
Background
UAE-based fintech company Ziina has launched its first digital payment card, the Ziina Card, powered by Visa and available directly in Apple Wallet. With this launch, the homegrown platform takes a big step toward making digital payments faster and easier across the UAE.
The Ziina Card lets users spend money immediately as soon as it arrives in their Ziina account. The digital card works worldwide, offers stronger security, and gives access to exclusive Visa rewards, helping both people and businesses manage their money more efficiently.
The launch follows Ziina’s earlier introduction of Tap to Pay on iPhone and Android, which enabled UAE merchants to accept contactless payments without hardware. With Ziina Card, the company now offers a complete payment ecosystem, from accepting money instantly to spending it immediately.
Ziina CEO Faisal Toukan said the card reflects the company’s mission to make financial services more relevant to people’s daily lives. Visa’s UAE Country Manager, Salima Gutieva, added that the partnership brings secure and globally accepted spending power to users.
Digital payments are growing quickly in the UAE, where small and medium businesses (SMEs) make up 94% of all companies and contribute over 63% of GDP. Many SMEs struggle with cash flow because payments often come late. Ziina Card helps by giving businesses instant access to money for expenses, purchases, and supplier payments.
Businesses that use Ziina also get special rewards from partners like Google Workspace, Microsoft 365, Adobe, and Freshworks, which help them grow digitally.
By combining Tap to Pay with the new Ziina Card, the company becomes a stronger financial partner and helps drive the UAE toward a cashless economy.
